Update, Friday afternoon:
A fundraising challenge started by Shopify COO Harvey Finkelstein led to a chain of events on Twitter that added up to a big day for the Ottawa Food Bank.
To raise awareness for the challenge that the city of Ottawa's most vulnerable residents are facing, he offered to donate $1 for every retweet of the initiative, up to a total of $10,000.
That led to a flurry of social media activity, including a $10,000 donation each from Sebastien St-Louis and Adam Miron, the co-founders of HEXO Corp., a local cannabis company.
Miron then tagged a number of other accounts and asked them to donate, including the Wu-Tang Clan.
Count me in for $10k @OttawaFoodBank, Sebastien (@Hexocorp CEO) is in for $10k as well - great leadership @harleyf @JimWatsonOttawa @MichaelMaidment Can we spread the word for more donations @WuTangClan @chantalkreviaz @rainemaida #ottawa #fighthunger #COVID19 #isolatehunger— Adam Miron (@adammiron) April 2, 2020
Thursday afternoon, Wu-Tang Clan responded with a donation of their own.
We got you @adammiron @ottawafoodbank. Just made a donation ourselves. Appreciate Canada holding us down all these years. To our Canadian brothers, @strombo, @solicitorct & @therealrussellp, can you spread the word for more donations? #fighthunger #ottawa https://t.co/dFWPqCuyww— Wu Tang Clan (@WuTangClan) April 2, 2020
Finkelstein later announced on social media that donations on Thursday totalled $170,000.
Thanks for kicking this off, for your generosity, and for inspiring others to give. https://t.co/hKSaV9K3Zh— Ottawa Food Bank (@OttawaFoodBank) April 3, 2020