Telus, Chevrolet not sponsoring some Hockey Canada programs
Posted Oct 6, 2022 01:53:22 PM.
Telus Corp. says it will not be sponsoring Hockey Canada’s men’s hockey programs for the 2022-23 season, including the upcoming World Juniors tournament.
Later, Chevrolet announced it is stepping back from its sponsorship of Hockey Canada.
The moves come as Hockey Canada continues to defend its leadership amid criticism over the handling of alleged sexual assaults and the way money was paid out in lawsuits.
Telus says it is “deeply disheartened” by the lack of action and commitment from Hockey Canada to drive necessary cultural change. It says it is committed to enabling systemic change to make hockey safe for all.
Chevrolet says it is seeking “more clarity on what specific steps the organization has and will take following the alleged incidents of abuse.
“We at GM have no tolerance for abuse of any kind and wish to see Hockey Canada return to setting a positive example for all Canadians in all it does,” its statement says.
The decisions follow similar announcements by Tim Hortons and Scotiabank.
The coffee shop chain said it also won’t sponsor any Hockey Canada men’s programming this season, including the world junior men’s championship in Halifax and Moncton.
Scotiabank says its sponsorship pause of Hockey Canada, first announced in June, will remain in effect throughout the entire 2022-2023 season.
With files from Sportsnet.
This report by The Canadian Press was first published Oct. 6, 2022.
